In a realm often seen as traditional, Much dared to embrace the unconventional, infusing their brand with their unique bold spirit that sets them apart. They envisioned their online platform as a dynamic blend of their culture, experience and fresh, unconventional aesthetics. The goal was clear – build a website that blends professional excellence, innovative thinking and personality.
This site was a rescue from its prior Drupal platform.
- Horizontal scroll-based navigation: A leap from the generic, this was about creating an intentionally diverse user experience.
- There is no stock photography on this website: Much sought iconic images of its home cities and personality-filled photography for its team. Content Pilot worked closely with Much’s photographer, art-directing to ensure that elevated the Much brand.
- “Much” more: It wasn’t just about the design and content. Doubling down on the uniqueness of their name, we use “Much” to further guide the visitor experience.
Muchlaw.com now reflects their unique entrepreneurial brand of legal excellence and their personality-infused, forward-thinking culture. The website isn’t just a testament to their professional prowess but a showcase of their willingness to venture beyond the conventional.