There is one day left to be a part of Content Pilot’s survey called, “Survey on Law Firm Proposals, RFPs and Managing Experience.”
This is the second such survey, the first being conducted on a smaller scale in early 2010. Prompted again by recent conversations with C-level marketing/BD leaders and marketing directors about the almost-unmanageable volume of requests from current clients and prospects for information, proposals, formal beauty contests and pitches, I want to learn how, in June 2011, law firm marketing departments are handling it. And I hope to understand how proposal requests have changed over the last year or two – are buyers of legal services asking different questions, evaluating the firms on different criteria (is it just AFAs, or are there other relationship definers)? Finally, I want to know what firm marketers think they are doing exceptionally well.
The survey is entirely confidential – your responses will be anonymous.
Please complete the survey and if you want a copy of the complete results, please email me privately at email@example.com and let me know that you completed it. I will send you a copy of the results.
In addition, I’ll post segments of the survey on this Law Firm 4.0 blog, plus share best practices in three key areas where firms can improve how they manage proposals, RFPs and experience – processes, people and technology.
Please hurry and complete the survey today! The survey closes end of day tomorrow – June 21.
A final note: For those of you who follow my blog, you may have noticed that I took a hiatus the last couple of months. Sometimes bloggers just need to do that. But I’m back!