Michael Best & Friedrich
Michael Best has been successful because lawyers know that businesses need more from a law firm than skilled advice and representation alone — they need a long-term strategic partner. One that has their back. To bring the firm well into the 21st Century, it hired Right Hat for its new position and rebrand. Right Hat and Content Pilot worked closely with the in-house marketing and website committee on the planning and design of the new website. A new microsite is on the launchpad, too.
About the Firm
Armed with its new industry-focused strategy, “Inside Out,” Michael Best is building on its strengths with its 12 offices, active membership in Lex Mundi and more than 250 lawyers who provide clients with exceptional legal service and business acumen – exactly what they need.