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Strategy and Technology with Direction

Public Relations

Public Relations Social Media Thought Leadership

3 Best Practices for Using Social Media to Enhance Your Public Relations Strategy

Traditional public relations campaigns have always been about raising awareness and influencing opinion through media placements. With the rise of social media, the PR landscape has changed dramatically, and digital engagement has become an essential part of every PR strategy. With social media platforms reaching virtually every demographic globally, social […]

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Law Firm Management and Marketing Public Relations Thought Leadership

All PR is Good PR: Media Interview Tips for Lawyers

Being quoted in the media is an excellent way to enhance a lawyer’s professional reputation and build credibility as an expert. But is it true that all PR good PR? Mostly yes, but there are exceptions and situations when media coverage can do more harm than good. For instance, if […]

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