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The Social Media conversation we should be having – Part 1.
There is still a lot of hand-wringing about social media by law firm partners. A surprising number of firms still don’t have approved policies – they are in permanent “draft” mode, perhaps because they don’t really want to commit to anything they don’t fully understand. I have given several presentations […]
Social media for introverts – Guest post by Paul S. Grabowski
I have worked with Paul Grabowski, Esq. at two well known Texas law firms, Andrews Kurth and Porter Hedges, where he led the marketing departments. He just wrote this post for Thom Singer’s blog (Thom Singer is also an Andrews Kurth marketing team alum), which should resonate with many of the lawyers who […]
How you can monitor social media buzz about you
Rob Kahn, Director of Business Development at Fenwick & West LLP, and Elizabeth Lampert, owner of Elizabeth Lampert PR, just wrote an article for the National Law Journal about social media. The publication date was July 4, 2011. After reading it, I searched for "social media" on the NLJ site - http://www.law.com/jsp/nlj/index.jsp - and got […]
Commentary on Law360 Post, “How to Make it Rain by Marketing Individual Lawyers”
A legal marketing friend, John Eix, head of Regional Business Development – Texas for Hunton & Williams, sent me a June 24, 2011 Law360 article that I finally had a moment to read. It covers the age-old question of, “Do clients hire law firms or lawyers?” I have always insisted that they hire both, […]
Law Practice Management Class – SMU Law School. What’s on their minds?
I taught a course this week – Marketing on the Internet – at Mark Shank’s Law Practice Management Class at Southern Methodist University Law School. The LPM course was new last year – it attracted 14 students. This year, it has 49, and I expect next year it will exponentially grow again. […]
Law Firm Intranets – A new look in 2010
I am seeing more interest in their intranets by law firms than I have seen in the last dozen years. Firm leaders are taking a serious look at ways to improve communication up and down the organization, facilitate collaboration among colleagues and workgroups, reinforce cultural tenets and save money. A well […]
In defense of bloggers’ free speech (a CNN op-ed by Rick Klau)
As Rick Klau notes in this post — http://www.cnn.com/2009/TECH/11/30/commentary.klau.blogging/index.html –there are millions of modern-day “pamphleteers” out there. Many lawyers and law firms have made their notable mark as bloggers. Many more have stuck a toe in the water to see if their posts can lead to fame, if not fortune. Some […]
Getting your law firm to buy in to Web 2.0
Read how Andrew McAfee’s Enterprise 2.0 relates to global law firms.
The right 140 characters – can Twitter drive business to lawyers?
Robert J. Ambrogi is a veteran lawyer-blogger and now, a loyal Twitter fan. He just published the “Tweet 16” (rather, the ABA Journal published it online) on why lawyers should use Twitter. I don’t yet use Twitter, and while I am a fan of Facebook, I never interrupt what I am doing to […]
Increasingly Ubiquitous Facebook
A Dallas Morning News article that appeared in the middle of the holiday shopping period highlighted retailers' clever forays on Facebook. J.C. Penney has a "virtual doghouse" on Facebook where a user (presumably a woman) can put her significant other in the doghouse because of poor gift choices. The doghouse […]
Lawyers and Facebook
We have just closed election week 2008 and have a young(ish — 47) African American President-elect and by all reports, a mandate for change. Interestingly, in the weeks leading up to the election, there were numerous glimpses of partisan activism on college campuses, with the students overwhelmingly supporting Barack Obama. […]